1、 Purpose of the project:

1. Huachang Aluminum Group experience hall design has lagged behind the industry. Through the upgrading and transformation of the experience hall, it shows the company's strength and improves the company's image;

2. New design forms are used to create and display the group image of Huachang full series products, science and technology, interaction and sustainable development.

3. The project highlights the comprehensive strength of Huachang group, all aluminum industry chain and global vision.

4. To create a landmark image of aluminum industry, establish a leading position, and promote the sales of all products.

2、 Requirements of rectification scheme:

On the basis of the original space, the small-scale integration of the structure is carried out, and the tour line is well planned. The products to be displayed should have interactive experience, and the representative products should be displayed with creativity, and the overall style is obvious.

3、 Project process and Description:

1. The first round: on site creative proposal comparison

Time: April 8 (tentative)

Order: on site drawing

Speech: within 15 minutes

2. The second round: proposal + quotation

Time: April 18 (tentative)

Order: on site drawing

4、 Requirements and responsibilities of advertising agency:

1. Have the design of the same scale exhibition hall, have related industry exhibition hall production experience, need to provide cases;

2. Advertising companies need to set up a project team, clear the main responsible person for the whole project docking and design work;

3. Advertising companies need to make proposals to provide creative and feasible design schemes;

4. For the shortlisted companies, the staff of Huachang aluminum will conduct on-the-spot investigation;

5. The project is accepted according to the contract list.

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